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With over 8.4 million residents and the highest population density in the country, New York City presents an ideal opportunity for an aspiring Pretzelmaker franchisee. Known as a global power city, New York City is a great place to make a name for an up-and-coming franchise such as Pretzelmaker . With the increasing popularity of pretzel stores, beginning a pretzel store in the Big Apple can be a fast track to success.
Entrepreneurial Friendly City
New York City is no stranger to entrepreneurial ventures. Boasting some of the finest international cuisine in the world, many tourists visit New York City simply to taste the incredible diversity of food available. New Yorkers and tourists both love to try new things, so a brand new pretzel franchise is sure to draw in curious customers.
Walking in NYC
The population density is over 27,000 per square mile in New York City. With the vast number of people that both live in and visit New York City, traffic is famously a problem. In answer to this issue, New York City is known for having a convenient public transit system and a vast walking population. Since Pretzelmaker depends on foot traffic for sales, this is a convenient trend to capitalize on.
Sales and Marketing Opportunities
There are numerous possibilities in NYC for sales and marketing for a creative franchisee. Franchisees can participate in walking tours and offer discounts for employees of local businesses to benefit from of the high number of pedestrians. Franchisees can also speak to some of the local sports venues in order to either advertise at games or sell products that so perfectly fit into the ballpark culture. There are also countless events and attractions that franchisees can work with to increase brand recognition and draw business.
Popular Towns and Areas:
Quick Food Fix
The tasty selections available at Pretzelmaker can be quickly prepared for busy locals and tourists. Pretzelmaker selections are filling and can be eaten on the go, which is ideal for those on lunch break or strolling the streets of New York. The selections are also fresh-made and high quality, which will allow Pretzelmaker to compete with the many quality quick serve restaurants available.
Global Vacation Destination
World famous museums, theaters, amusement parks, architecture, and events draw visitors from all around the globe to New York City. A Pretzelmaker franchisee needs only the right location in the city and big ideas for attracting customers to the store in order to be highly successful. The daily influx of travelers to New York City ensures that a franchisee will have endless chances to grow and expand.
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