facebook Other Licensing Opportunities - Pretzelmaker Franchise (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start': new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src='//www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);})(window,document,'script','dataLayer','GTM-P2RQ76X');

Other Licensing Opportunities

Flexibility Let’s Us Go Where Other Brands Can’t

Pretzelmaker’s greatest strength as a brand is that we are flexible. Our formats fit in so many different locations because we think in inches, not feet. We can get our stores as small as 250 square feet in some cases, making even those small spots viable options for us.

Our adaptability allows us to work in venues with a variety of special considerations. The following are just some of the things we can easily work around to serve customers our amazing pretzels:

    • Shared kitchen/prep space
    • Small spaces
    • High traffic in a short amount of time
    • Seasonal opening and hours
    • Unique lease terms

Market to Your Venue

Targeted, channel-specific marketing is essential to the Pretzelmaker licensing strategy. Whatever your location, we want to make sure that our marketing materials speak directly to your consumer, instead of using generic materials. We are accustomed to marketing to a wide variety of audiences to match the diverse locations where our franchisees and licensees operate to help them accurately communicate with their customers.

Location Ideas

The following are just some of the locations that are a good fit for the Pretzelmaker brand.

Stadiums and Arenas

Soft pretzels are a classic stadium concession for a reason: They are portable, easy to share, and delicious. Up the ante on your offerings by licensing Pretzelmaker, and give sports fans fluffy, freshly baked pretzels instead of the pre-cooked and frozen option.

Military Bases

A quick meal on the go is convenient for soldiers, officers, and their families. Pretzelmaker offers a lower calorie option than regular fast food, which is appealing to an increasingly health-conscious population. Breakfast, lunch, dinner, and snacks are all covered by our complete menu, and the grab and go convenience of our food is ideal for soldiers as they go about their busy lives.

Convenience Stores

Whether your guests come by on their morning commute, during a lunch break, or on their way out of town for the weekend, Pretzelmaker has something unique to offer them. Our pretzel, egg, and cheese breakfast sandwiches are a delicious savory treat that starts the morning right. A flatbread pizza is the perfect lunch to keep your customers full until dinner time. And one of our delicious soft pretzel flavors makes a tasty snack that’s easy to eat on the go. Attract more customers by adding Pretzelmaker, and remember that we only take up as little as 250 square feet.

Theme Parks and Attractions

By nature, theme parks and attractions are fast paced and exciting. Pretzelmaker is equipped to keep up with that pace, giving guests the option to stop by for a snack and go on to the next activity, pretzel and soda in hand. Alternatively, guests can take a break from the action to sit and enjoy a tasty snack to keep their energy up for a big day of fun.

Movie Theaters

Theatergoers who are looking for a salty snack love the option of a soft pretzel. Our Pretzel Bites are easy to eat like popcorn, but with a twist. Adding Pretzelmaker to your concessions counter gives your guests fun new options to meet everyone’s cravings.


A soft pretzel is perfect for walking down the boardwalk and enjoying the views and attractions. Our kiosk layouts are the perfect fit for this fast-paced environment, because they stand out to customers as they pass by. A blended drink is the perfect choice for a hot day, and customers will love the dozens of pretzel options.

Ski Resorts

Whether your customers are enjoying the lodge or hitting the slopes, Pretzelmaker is a tasty treat to offer. A warm, freshly baked pretzel will smell and taste amazing to skiers when they come in for a quick break or at the end of a long day of black diamond trails. Even better, our treats are family friendly, so even the tiniest skiers on the Bunny Hill will be able to enjoy a pretzel.

Hotels, Casinos, and Resorts

Families on vacation, corporate workers on a business trip, couples on a quick getaway, and everyone in between love our food. Adding a Pretzelmaker license to a hotel, casino, or resort, is a unique way to offer something fresh to your guests’ dining options. Whether they walk up to the counter or order room service, Pretzelmaker can accommodate all your guests’ needs.

Contact Us

A license deal with Pretzelmaker brings our fresh menu and fun atmosphere to almost any venue. If you have at least 250 square feet, hungry customers, and a desire to work with an experienced brand, get in touch with us to learn what it takes for a license deal with Pretzelmaker.

Download the Free
Pretzelmaker Franchise Report


I love this business. One of the reasons my wife and I chose this business is because of the simplicity of the product. It’s a very simple business model. A very simple business.

Rajat Ghosh

Contact us today to learn more!


download guide
download the guide